Social Media Monsters

Aug 20

Social Media Monsters

Social Media is everywhere today, and so are the monsters that are visible in the world of social media. You must understand that the world of social media and the different roads it can lead you and your business on is not always paved with gold – even if at first glance it looks that way. Social media and the monsters that hide and the ones visible in the various...

Read More

Is it your quality or exposure that slacks?

Aug 16

Is it your quality or exposure that slacks?

When in business there are two main elements or aspects of your marketing campaign you have to be aware of and divide resources accordingly as to obtain and maintain the optimum levels of productivity and exposure gaining as most as possible ROI (Return On Interest) as possible in the process. The main elements or aspects are Quality and Exposure. You need to realize...

Read More

When should I post on my blog?

Aug 15

When should I post on my blog?

A lot of people who blog for personal and business reasons don’t know when are the best time and how frequently to post on their blogs. Even if you have a blog that stretches further than just one specialized topic or niche, it is important to know when and why you should post updates to your blog or blogs. The following are some of the most frequently asked...

Read More

Restaurants; Prone for Social Media benefits

Aug 14

Restaurants; Prone for Social Media benefits

There has always been a lot of debate when it comes to your business and using social media. Most businesses in south Africa is either too afraid to go the online way due the high costs in consultancy and expertise necessary to support the infrastructure necessary to stay on top of the ever fast advancement in technology and marketing trends. Though this true – the...

Read More

Fishing with Social Media

Aug 13

Fishing with Social Media

The world of social media to most businesses is like a wilderness of water, it is rough. It’s a fish eat fish world. With real-time customer communication and feedback on social media channels it is one of the most dangerous places to be if you don’t have the right knowledge and tools. Without the right guidance and advice you are sure to fail and return empty...

Read More

Using Twitter for Business

Aug 01

Using Twitter for Business

Twitter is one of the best and free channels worth exploiting when using Social Media Marketing for your business and or brand. Though there are some critical areas you need to be aware of if you do choose to use Twitter for Business. Here is a guideline to introduce you to using twitter for your business.     What is Twitter? Twitter is a micro-blogging or...

Read More

Negative Online reputation – what is it?

Jul 30

A lot of Businesses have been too quick to join the Social Media Marketing hype without knowing what it meant for them and what it meant for their businesses in terms of public profile, online image, Business resources and their Search Engine Optimization and Marketing(digital and traditional) strategy and tactics.   What is Negative Online Reputation? Online...

Read More